Where does Kendrick Lamar's viral 'mustard meme' come from and what song on his new album 'GNX' does it originate from?

Kendrick Lamar screaming "Mustard" from the song "TV Off" on his new album GNX is now a popular meme. Here's why.

Kendrick Lamar's booming shout-out to Mustard on GNX‘s "TV Off" has taken social media by storm and even brands like McDonald ...

The release of Kendrick Lamar's latest masterpiece GNX has redefined the boundaries between music, social media, and ...

GNX sees Lamar step into the dad role in a new way; not so much with the introspection about his own family as on his last ...

DJ Mustard has reacted to the viral Kendrick Lamar meme of him shouting 'Mustard' in his song 'TV Off'. DJ Mustard has seen ...

Kendrick Lamar dropped a surprise album, GNX, out of nowhere on Friday, and we’ve already got a fantastic meme from one of ...

Lamar’s “Mustard” shout out is all over the internet, including brands like McDonald’s, the Minions, and Shrek. There are ...

The FADER's Vivian Medithi reviews Kendrick Lamar's new album 'GNX,' a West Coast pastiche that strives for title belt status ...

Rapper Kendrick Lamar released his latest project, a 12-track album titled " GNX " on Friday. It's his first full-length ...

Kendrick Lamar’s animated “Mustard!” shout on GNX track tv off inspires viral memes, earning fan and brand acclaim.

Kendrick Lamar is looking to open at No. 1 on next week’s Billboard 200 with GNX.