Dezeen4h
"The future Jaguar is offering feels baffling rather than visionary"
After Jaguar's unveiling of its bold new identity was met with a major backlash online, Sophie Tolhurst analyses the rebrand.
Audi unveils new logo with major change days after Jaguar slammed over ‘woke’ EV rebrand… and fans are divided again
AUDI has unveiled its new logo with major changes a mere few days after Jaguar was slammed over the “woke” EV rebrand. The ...
The diversity cult is imploding – Jaguar will be one of many casualties
Generally speaking, there are two approaches to business. The first is to follow the maxim “the customer is always right”, ...
The diversity cult is imploding – Jaguar is just the first casualty
Generally speaking, there are two approaches to business. The first is to follow the maxim “the customer is always right”, ...
Direct Marketing News19h
Jaguar rebranding faces backlash over diversity
As Jaguar prepares to introduce its new all-electric models starting in 2026, the success of its bold rebranding strategy ...