New-age soda brands have been in beverage aisles for the past several years, but no company has risen to stardom like Poppi.

In Poppi’s case, the soda is enhanced with a prebiotic fiber called inulin, the only fiber found in the product, according to its website. “Inulin is commonly used in many food and beverage products, ...

As a whole, the functional beverage market is forecast to reach $62 billion in 2027 from $50 billion in 2022. As one-time upstarts such as Poppi and Olipop have evolved into household staples ...

The Los Angeles Lakers announced a new partnership with poppi as the official soda of the franchise. A cult-favorite brand that was featured on Shark Tank, the Austin, Texas-based company has now ...

Celebrities have been piling into the soda industry by launching their own healthy beverage brands. Their already-big social ...