After twenty-five years of pioneering the digital payment world, PayPal has unveiled a new brand identity in its boldest ...

The first thing I noticed about Famous Wok is the logo, which had sculpted vegetables incorporated into the design. The second thing was the aroma of spices and seasoning that permeated from the stand ...

Michael Jordan's home in the Chicago suburbs, which has many nods to the basketball star, has sat abandoned for years and ...

The Woodbury-based company has rolled out hard teas and nutcrackers modeled after the homemade boozy cocktails sold in New ...

Alexandre Mattiussi is excitedly showing me around the offices of his brand Ami Paris, a classical space overlooking the ...

In the meantime, we'll recall below three studies that showed how difficult it can be to draw a logo from memory. Vanmonster ...

the fast food chain's text-heavy logos incorporated taglines such as 'McDonald's famous barbecue' (1940) and 'McDonald's ...

Benetton's Benetton Sans was also based on Gill Sans, while John Lewis and Tommy Hilfiger also based logos on the typeface.

But you may not notice the hidden meanings and images in some of the most famous sports logos. Here are 10 world-famous sports logos with hidden meanings. One of the most iconic sports logos today ...

Fun fact: Hershey’s Kisses are one of the most famous products still made in America. You may think this logo is pretty cut and dried here, with a capital “P” placed in the middle of a ...

How have iconic logos evolved over time? Do logo changes tend to correspond to periods of revenue growth for brands? To find out, C+R Research examined the important logo changes of 13 well-known ...