The British car maker has taken new cars off sale to the general public for more than a year as it reinvents itself to launch three new electric cars, starting in 2026.The new logo is produced in a ...

There has been much discussion about Jaguar's rebranded image, with many acting like it has destroyed something sacred. But ...

Rebranding campaigns are meant to generate favorable awareness and positive press coverage about products. But sometimes the ...

Jaguar has urged people to "trust and reserve judgement" over the rebrand of the carmaker. The company, embarking on the ...

Jaguar announced its new logo on X on November 19, 2024. It immediately drew he attention of users and Elon Musk , who ...

and some of the world's fastest ever production cars of their respective eras, switching their approach to exclusively offer ...

The company showed four new elements, the Device Mark, the Strikethrough, the Exuberant Colors, and the Makers Marks, that ...

A group of multiracial, gender-bending models emerge from an elevator in cutting-edge makeup and bright-colored clothing to a ...

The one and only ‘Shaguar,’ a 1967 Jaguar E-Type Roadster used in all three Austin Powers films, is set to cross the auction ...

It’s been a well-kept secret, but it seems the cat is out of the bag as Jaguar shocks the world with a full electric car.

Jaguar's boss called out critics of its latest video ad, saying their reaction was "vile hatred" and intolerance. The brand ...

The leaping cat is still on the new Jaguar.It’s right there, mounted on what looks like a rocker panel with a camera hidden ...