A new Peacock documentary will dive deep into the lore behind Girls Gone Wild, and PEOPLE has an exclusive look at the trailer.

For a man who built his career on getting others to expose themselves, Joe Francis has largely kept himself out of the spotlight for the last decade. The creator of the Girls Gone Wild franchise made millions of dollars in the late 1990s and early 2000s selling VHS videos of women flashing their breasts - and more - on camera through wall-to-wall late night TV advertising.

The Untold Story" is a new, three-part documentary series that will examine the story of "Girls Gone Wild" creator Joe Francis.

Peacock released a teaser Wednesday for its upcoming documentary, “Girls Gone Wild: The Untold Story,” featuring founder Joe Francis’s first interview in a decade. The documentary will explore the rise of Francis’s multimillion-dollar franchise,