There’s no better time to upgrade your sleep setup than Black Friday and Cyber Monday — two of the biggest sale events of the year. As usual, there are tons of great deals on top-rated mattresses, from trusted names like Tempur-Pedic and Mattress Firm to direct-to-consumer favorites like Purple and Naturepedic.

The Holiday season seems to start earlier each year. What can businesses do to get ready for Black Friday, Cyber Monday and the Holiday Creep?

Shoppers no longer have to camp outside a JCPenney or Walmart in order to buy a washing machine or TV on sale. The deals have simply moved online, where you can find the best discounts of the year on appliances and tech. Best Buy and Target are both good places to start, especially if you’re looking for Apple tech or even a high-end vacuum.