Promoting a product's AI features might appeal to marketers, but it has the opposite effect for many consumers. A recent ...

Consumers frequently encounter inconsistent brand experiences across various touchpoints in their e-commerce journeys. Marketing efforts often present a vision that differs from customers’ actual ...

Rebuilding Pipeliner CRM with open-source components posed challenges, including maintaining customer service and preserving the interface during a four-year overhaul.

Customer inclusiveness and website accessibility are essential to building the most up-to-date user experience (UX) frameworks. According to marketing agency 829 Studios, inclusivity in web design is ...

Let’s just say I pay attention to all things customer-related. In a store, I am likely to wonder about product placement. End caps have been known to draw my ire when I can’t see around them to ...

Jonathan Moran from SAS discusses how AI is advancing CRM beyond contact centers and marketing and what's needed to ensure its responsible use. Developed by CallRail Labs, Convert Assist integrates ...

Jonathan Moran from SAS discusses how AI is advancing CRM beyond contact centers and marketing and what's needed to ensure its responsible use. The latest research on consumer behavior shows that one ...