“It was hard to say what the business model was,” Cook told me. When BenBaldanza became the CEO in 2005, he transformed Spirit into a ULCC and, within a few years, made it the most profitable ...
Ben Baldanza, who was perhaps best known in the aviation world for helping to pioneer discount air travel at the US's Spirit Airlines, has died aged 62. An obituary has been posted on Baldanza’s ...
Skift Take Spirit is facing substantial competitive pressures over the short term as legacy carriers try to take away its price advantages. A lot of the outcome depends on who blinks first. Dennis ...
Results that may be inaccessible to you are currently showing.