And when a show is that popular, so is its merchandise. The holiday season is still far in the distance, but on Amazon, “Bluey” toys are already selling fast — thousands of units each month.

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or ...

There's even been a live touring stage show called Bluey's Big Play. Merchandise like Bluey plush toys and books have ...