Jaguar’s rebrand is the latest attempt to subvert history and tradition
The Jaguar rebranding debacle is a classic example of Oscar Wilde’s old adage about people knowing the price of everything and the value of nothing. The very reason why the leaping cat motif, which has been a feature of Jaguar cars for almost a century,
Jaguar holds a reputation for targeting male car drivers — and ones with plenty of money. For instance, the company's "Good ...
The U.K. legacy carmaker successfully turns eyes toward its Dec. 2 design concept reveal, but is mocked online meanwhile.
Fox News host Greg Gutfeld and the panel react to Jaguar’s "makeover" as the company ditches cars in new ad on ‘Gutfeld!’ ...
2don MSN
A Jaguar marketing leader boasted about the brand's "transformative journey" embracing diversity and inclusion as part of the ...
Jaguar’s bold rebrand introduces a new logo and marketing strategy ... and some of the world's fastest ever production ...
A group of multiracial, gender-bending models emerge from an elevator in cutting-edge makeup and bright-colored clothing to a ...
New logos and promotional videos unveiled by the classic British car brand drew the ire of many on social media this week.
A promotional video for a rebrand of British luxury car brand Jaguar is being criticized online for showing models in ...
Media outlets endured an hour of marketing waffle, during which they were introduced to the company’s bizarre new logo and branding, as well as the concept set to debut on December 2 ...
A new ad by Volvo is being hailed on social media for its pro-family message after Jaguar set off a social media firestorm ...
Jaguars's rebrand has ignited a wave of debate. This attempted rebrand offers three critical lessons for CEOs attempting to ...
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