Bella Hadid is the face of Adidas Originals’ new campaign for its iconic SL “Super Light” 72 sneaker. The brand is reintroducing the running shoe, which you can probably guess launched in ...

Is the SL 72 going to be the next Samba? With notable figures in the world of sports and culture starring in a new campagin to relaunch the cult '70s Adidas silhouette, it just might be.

UPDATED 7/22, 4:55 p.m. ET: Adidas has issued an apology to Bella Hadid and other models involved in its SL 72 campaign after announcing it would be "revising" the campaign following criticism ...

Sunday marked the 75th anniversary of Adidas, as the Adolf Dassler Adidas Sportschuhfabrik was founded on August 18, 1949, ...

A red-and-white version of the trendy SL 72 rounds out the collection, however, the shoe only comes in women’s sizing and won ...

Classics such as Nike Dunks and Adidas sl 72 OG's are a safe bet, but Autry also excels in this area. And for a slightly smarter, work-appropriate style, laceless is the way to go.

In fact, street style stars like Bella Hadid, who often wears her tall socks with her Adidas SL 72 OG, and Sabrina Carpenter have been showing off said accoutrements lately with everything from ...

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The campaign released earlier this month saw Hadid holding a floral bouquet for the relaunch of the Adidas SL 72 sports shoe, which are road running trainers that originally debuted in 1972 - the ...

Adidas has just announced what already looks like a strong contender for the title of best running shoes of 2023 in the form of the Adizero SL, an "elite-level" shoe at a more accessible price ...

Adidas CEO Bjørn Gulden said: And then what you should not forget we said retro running is the next silo. We did it with SL 72. And yes, there was some noise, and we did some mistakes, but happy to ...

No matter how my style may change, I always consider adidas the ultimate effortlessly-cool-person shoe. With celebrity endorsements from pro-athletes like David Beckham to music icons like ...