Social Samosa
WEB5 days ago · Jul 05, 2024 15:30 IST 3 Min read. Social Samosa is an online publication reporting on Advertising, Marketing, Digital & Social Media News, Trends, Campaigns and Case Studies.
Swiggy releases new campaign to highlight benefits of
WEBDec 15, 2021 · Swiggy has launched a multi-film digital campaign showcasing its new membership program – Swiggy ONE. Conceptualized by Lowe Lintas Bangalore, the campaign highlights how members can avail multiple benefits including free deliveries and extra discounts on restaurants, Instamart, and Genie orders through the …
Content Marketing Case Study: How TVF created Yeh Meri Family …
WEBJan 6, 2019 · The web-series was released on TVFPlay. Viewers were exposed to a Mutual Funds Sahi Hai pre-roll, before watching episodes of Yeh Meri Family creating the perfect atmosphere for a great branded content experience on TVFPlay.
Snapchat introduces Dynamic Stories for premium content
WEBApr 12, 2022 · Dynamic Stories is the newest and fastest way to publish premium content for the Snapchat community, and a way to highlight news and information from credible and trusted sources. Dynamic Stories, the new Discover format uses a partner’s RSS Feed to automatically create Stories from the content a Publisher is …
Brand Saga: Love for Rasna that refuses to fade... - SocialSamosa
WEBJul 17, 2019 · Mudra remained to be the brand’s creative aid till 2005 after which the mandate was moved to Dentsu. The association lasted till 2009. As per online reports, in a bid to keep up with the changing times Rasna too experimented with various taglines, like ‘Relish a Gain’ in 2002 symbolizes its health benefits and thirst-quenching quality and ‘Taste the Madness’ redefined the brand ...
Brand Saga: The biscuit with a smile, spreading joy on social media
WEBFeb 10, 2021 · Social Media Spread. The brand’s Instagram handle has been inactive for quite some time and the yellow-themed smiling cookie takes the centre staged while creatives revolving around topical, contests, occasions, seasonal greetings and acts of kindness are spread across the palette. gooddaycookies. 1,529 followers.
Campaign Spot - Social Samosa
WEBThe Indian Super League's star-studded ad film, conceptualized by Creativeland Asia, includes appearances from Ravi Shastri, Jasprit Bumrah, P V Sindhu, and more. By Sneha Medda. Sep 10, 2024 18:57 IST 2 Min read. Campaign Spot.
Shot On iPhone: A Campaign that turned into a phenomenon
WEBAug 18, 2020 · Presently, #ShotOniPhone has been populated with more than 15 million posts (to date) on Instagram alone and is arguably one of the most successful UGC campaigns that launched an online movement that is relevant till today and is revived each year. This year Apple specified the contest to Shot On iPhone Night Mode Challenge, participants shared ...
Brands adapt to the post-pandemic world with Diwali Campaigns …
WEBNov 12, 2020 · Mondelez India takes up the initiative to encourage support for local stores, the multinational uses AI & technology to feature stores against a product category as per specific pin codes in ad campaigns that are not just for Cadbury. Additionally, the brand also put out ad campaigns in a format that grew popular during the lockdown - DIY ...
Tale of timely market entry & bold advertising - SocialSamosa
WEBNov 4, 2020 · Extending the legacy of the grand Manyavar advertising journey, brand Manyavar on-boarded living legend Amitabh Bachchan in the same year and came up with the #DiwaliWaliFeeling #PehnoApniPehchaan and #TaiyaarHokarAaiye campaigns. Alia Bhatt’s association with Mohey marked the rollout of #DulhanWaliFeeling which showcased their bridal collection.