PicRights is persecuting websites and bloggers over alleged rights ...
WEBNov 26, 2020 · We’ve recently had a number of aggressive approaches from PicRights and others like it (who may be related) about pics we used a decade ago – when MAA’s readers could be counted on a pinhead – purporting to represent the likes of rights owners PA, Reuters and Kodak.
Former Mindshare boss Nick Emery joins You & Mr Jones with …
WEBApr 21, 2021 · Former Mindshare CEO Nick Emery (below) has resurfaced at You & Mr Jones to lead its newly-minted media division You & Mr Jones Media. Emery left Mindshare after a Zoom conference call jape misfired. You & Mr Jones styles itself as the first 'brandtech' group. It was founded by former Havas CEO David Jones in
W+K goes for maximum impact in Quickbooks debut
WEBJan 4, 2021 · W+K goes for maximum impact in Quickbooks debut. Staff January 4, 2021. 133 1 minute read. When you hire Wieden+Kennedy London you expect fireworks, even in online bookkeeping and accountancy. And the agency doesn’t disappoint with its first work for Intuit Quickbooks – won in the summer from TBWA – introducing a team of “hard …
Publicis Media lands AB InBev and LVMH - More About Advertising
WEBMar 21, 2022 · Publicis Media is on a roll, winning most of giant brewer AB InBev's $5bn global business plus French luxury goods firm LVMH in the UK and France (it previously handled most other markets.) Dentsu keeps AB inBev in some markets. The two reviews were handled by MediaLink and ID Comms respectively. AB InBev data and
Dentsu unveils new US structure around iProspect and Merkle
WEBAug 10, 2023 · Dentsu is reshuffling its US businesses to meet what it calls "accelerated client demand." This ha led to the departure of US media boss Doug Rozen. Presumably the changes will be echoed in other parts of what used to be Dentsu International outside Japan. Performance marketing agency Merkle's media offering will be absorbed into media
Why Instagram is a great tool for effective sports marketing
WEBDec 8, 2020 · Photo content stimulates interest and emotions. The great thing about sports is that it has the potential to capture the best in photo content simply by existing. Especially football games, with their constant action and enthusiastic fan following. Matches have produced some of the best images, eliciting real emotion in their viewing.
My Ad of the Year: Aidan McClure of Wonderhood Studios
WEBDec 29, 2022 · It was never going to be two bears talking about eating humans, but it shows that even something as unfunny as cancer can be turned into an idea that captures and engages the general public. Aidan McLure is a co-founder and CCO of Wonderhood Studios. My ad of the year is a 30” product description with a fairly bloody pack shot at …
Change at the top at WPP as CFO Rogers announces departure
WEBNov 8, 2022 · Rogers (above), a former CFO of Sainsbury’s, was seen by some as a CEO in waiting at WPP whenever Mark Read decided to step down. Now Rogers will leave after WPP’s report and accounts are published next year. WPP says Rogers will pursue “broader executive companies outside the company,” presumably as a CEO. Rogers says: “It has …
Sports marketing trends for 2021 - More About Advertising
WEBMar 24, 2021 · Sports marketing trends for 2021. The uncertainty around the COVID-pandemic continues to limit future planning as we look ahead to 2021, and sports marketers especially are currently assessing what to take away from a mercurial 2020 in terms of shopping tendencies, audience habits, and the impact of modified live events.
Marketing uplift lifts Procter & Gamble sales and innovation
WEBAug 2, 2021 · Procter & Gamble, long the bellwether for marketing, credits a rise in marketing expenditure of 11.6% to $8.18 billion with with a 7% sales increase in its fiscal year ended June 30. Over the past five years P&G’s top line growth has increased from 2% to 6%. Outgoing CEO David Taylor says such expenditure is key to product innovation: …